MOST ANTICIPATED IN NEW YORK TIMES, HARPER'S BAZAAR, STYLIST, MARIE CLAIRE AND WASHINGTON POST 'Fascinating and powerfully argued' Daily Telegraph 'A captivating must-read for anyone who wants to understand how and why misogyny is as powerful a force as ever' KATE MANNE, author of Down Girl Cosmetic surgeries are at an all-time high, Ozempic is bringing back 'heroin chic' and TikTok trad-wives are on the rise - after four waves of feminism, what went wrong? Despite decades of progress, the gains of the feminist movement feel more fragile than ever. But as Atlantic critic and Pulitzer Prize finalist Sophie Gilbert points out, this is not a unique moment. Feminism felt just as fragmented in the early 2000s, when the momentum of third-wave feminists and riot grrrls was squashed by lad culture and the commodification of Girl Power. Casting her eye across pop culture of the past thirty years - from Madonna, the Spice Girls and the Kardashians, to MySpace, #GirlBoss and Real Housewives -
